
Interested? Questions? Want to talk?
Then just say hi - either by mail or book a quick video call with me. I look forward to interesting questions and to getting to know you!
Bang & Olufsen, Audi and NMY generate stunning virtual reality soundscapes from powerful 3D sound that leave people in awe.
pair of eyes and ears
dimensions for sound and space
percent jaw-dropper
A virtual reality experience combined with Bang & Olufsen sound in the Audi Q2 and Q5 turns into an audiovisual spectacle. The VR ride through fantastic worlds reacts in real time to the actual in-car sound system.
Bang & Olufsen demonstrates the 3D sound spectrum in the Audi Q2 and Q5 with an innovative VR experience. NMY is responsible of creation, design, software and technical installation.
The driver and passenger experience an interactive spectacle during the three-minute test drive: They cruise through a 3D real-time visualization of the rich sounds coming from the Bang & Olufsen speakers while wearing the VR headset.
The Journey Into Sound is a drumfire on the limbic system: The Electrocity pulsates, the Music Tunnel electrifies, the Whirlwind shocks. This wild trip remains in the memory.
Wow – a trip that stays in your memory
Be first – new ways to develop and market products
Mixed Reality – connecting real and digital
Technology – to forget - because you're right in the middle of it
“Our Journey Into Sound combines real products with a virtual experience in a truly unique way. It's the new mixed reality paradigm in marketing.”
Then just say hi - either by mail or book a quick video call with me. I look forward to interesting questions and to getting to know you!