The painter Canaletto left his mark on the city of Pirna. The digital multimedia city tour “Canaletto's Vision”, created with NMY unseen, brings his story to the present day. Using a smartphone app and augmented reality, historical places and people are brought back to life.
Interactive city map, pictures, audio, text, Augmented Reality: Canaletto's Vision combines many media formats for a magical journey through time. The city guide is the renowned artist Canaletto himself, who ties together the numerous anecdotes about Pirna's most exciting places into one big story.
Users move through Pirna via a digital 3D map and discover numerous attractions in reality. Playful elements motivate them to explore the entire tour – on foot, on a scooter or by bike.
Canaletto brings his paintings to life in the historically accurate setting. The protagonists, painted centuries ago, suddenly emerge from the painting frame in their original size and speak of their everyday lives – as if you were standing face to face with them.
Pirna City Marketing combines tradition, knowledge, and entertainment with modern technology. With the virtual city tour, it enriches the tourist offer with digital and interactive experiences.
“Canaletto's Vision is a unique digital time travel through our beautiful Pirna. With Canaletto as your companion on your smartphone, a city tour becomes a multimedia experience. The highlights of the app are Canaletto's paintings, which are brought into the here and now with augmented reality to the place where they were painted.”
Immerse yourself in fascinating Augmented Reality worlds with NMY unseen. Experience exciting and interactive adventures outdoors and in extraordinary places. Leveraging our robust AR platform, we build custom AR applications for smartphones, all app stores and advanced mixed reality headsets.
Learn more
I'd be happy to tell you more about the project and discuss how your idea can be turned into a VR experience. I look forward to our exchange!
