Virtual tours and real-digital experiences Mixed Reality
32 km hiking route
24 hotspots & multimedia content
Innovative city marketing
Journey of Discovery
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In the footsteps of the Nobel Prize winner
Günter Grass’ view of the Elbe-Lübeck Canal is the central theme of the application. His thoughts on history, culture, and society form the framework of the app’s content.
All the stories are part of a narrative stream that is entirely themed “In the footsteps of Günter Grass”.
Easy orientation
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Interactive map with smartphone app
Streets, buildings, and recommendations are displayed around your current location. By pointing, rotating or zooming with your smartphone, you can discover the surroundings.
With this initiative, the Grass House wants visitors to feel the same sense of peace and contentment that Günter Grass felt during his stays.
Hotspots
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Individual experiences on all routes
The selected tour and its points of interest, displayed as 3D hotspots, can be reached on foot or by bike.
Local-Marketing
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Increase regional appeal
The app marks regional recommendations with an icon. Thanks to GPS, the smartphone shows the exact location on the 3D map.
Users collect badges for completed points of interest, which can be collected and viewed in their profile. Badges can be used to unlock gifts, samples, and promotions from local merchants.
The interactive app displays lodging options, restaurants, deals, and tourism recommendations from local experts and businesses to match the user’s stay.
Experience XR & AI live.
Book your personal demo – on-site, remote, or as a hands-on test kit.
