SpaceShoot AR is the latest creation of NMY Lab. The augmented reality (AR) app is a game that requires only a smartphone or tablet and one of our business cards.
Nowadays, business cards do not exchange hands as often as they used to. We felt this to be a disadvantage. In order to revive the use of business cards we developed a solution that is fun and inspirational at the same time.
The gamification aspect was at the center of the application. We are experts in gaming engines and use them for our everyday work. We also use gaming engines to develop internal projects. In this case, we wanted to enhance the experience of exchanging business cards. In order to make them more memorable, we decided to gamify our own business cards and use them as markers for an AR app. This is how the galactic adventure began.
The AR game can be downloaded from the App or Google Play Stores. Once the app is active, the camera of the smartphone or tablet scans and recognizes the business card as the trigger for the game. A little spaceship appears on the screen and the game begins! This project showcases how a physical, every-day object can become digitally enhanced. If you don't own one of our business cards, you can download the marker here and print it out.
How to play the SpaceShoot AR-Game
I look forward to exchanging ideas with you on the phone or in our showroom.